Thrife is a mock e-commerce website that makes thrifting designed to simplify and promote online thrifting.  The brand aims to embrace sustainable, second-hand shopping as an alternative to fast fashion. The target audience is teenagers and young adults.

For this project, I was partnered with a fellow student who served as my client, shaping the website’s vision and brand identity. I translated their website requirements into a functional and visually appealing design. My goal was to ensure that the site communicated the desired brand identity while remaining both user-friendly and appealing to our target audience.